Chris Brogan just wrote a blog post on twitter marketing agency Cherp.  The company advertises that they can can a twitter account and turn it into a sweet melody by creating a twitter marketing strategy.

With Twitter’s open api, it is only a matter of time until we see different forms of this micro-blogging platform used in all kinds of unimaginable forms.

On the site they say twitter “..not only provides brands the ability to deliver relevant, SEO friendly messaging, but to connect and listen to consumer.”  There is also the option for platform integration.  My skeptisim comes in with the quesiton of whether or not a service such Cherp can not only broadcast and listen but have meaningful, transparent conversations.  It will be very interesting to see how twiter continues to play a role in business models.